Connect with the Leader
Connect with India’s largest in-house set of 50,000+ PRI & SIP to execute large scale campaigns in no time.
Let Your Brand Speak
Voice is the most preferred medium of communication among the Indian consumers. It is considered to be the most reliable and quickest form of communication for reaching out to mass audience in shortest possible time. Over the years, many communication platforms have emerged but the significance of voice communication is ever increasing. Be it urban areas covering metros and mega cities or be it semi-urban and rural areas, voice has its equal impact on the Indian consumers. With the language customization as per the geography, voice gives edge to the brand in customizing communication with the localized preference.
Cosmic Information & Technology is a leader in voice-based platforms. We have largest single location carrier grade telecom infrastructure from all leading telecom operators for delivering most successful voice campaigns.
Advantages of Automated Calling Campaigns
Low Cost
Most cost-efficient campaign delivering platform
Massive Reach
Target your prospects PAN India without any geographical limitation
Less Time
Connect with millions of users almost in no time
Engagement Options
Multiple options of consumer engagement through voice
Application Areas
Survey & Feedback
Simplest medium for survey & feedback with massive reach. Conduct surveys with large sample size across geographies in almost no time.
Transaction Alerts
Inform your consumer about the transaction they have done in real time over a voice call.
Voice Contests
Engage your audience by designing “All time available” games & contests platform based on the voice call.
Voice OTP
The new way of sharing one-time-password over the call before any transaction or registration for enhanced security.
Political Communication
Automated calling is most successful medium to connect with voters in shortest possible time. The calls are made in the voice of political leader to engage the voters and do voting appeal.
Other Voice Products
IVRS Platform
Missed call Service
Voice Bot NLP and Voice Recognition
mSamvaad India’s largest audio bridge
Mobile Radio
Virtual Call Centre
The Extra Mile You Achieve With Us
Multi-operator Connectivity
Always on service with connectivity from all leading operators
High Pickup rates
Our smart call dialling pattern and multi-location call originating service achieve high call pickup rates.
Most Experienced Team
Design your campaigns with India’s most experienced and innovative team for mobile media.
Realtime Reporting
In-depth campaign reporting and data analytics made available through web-based LIVE MIS Dashboard.
Hyper Targeting
Deterministic Data with enriched segmentation to target the right audience
CRM Integration
Real time client CRM update by API integration for campaign tracking and performance analysis.
Instant Activation
It takes almost no time for activating the voice campaigns with real time reporting.
Set up multiple campaigns
Run multiple voice campaigns simultaneously to evaluate performance of different products/service or conducting a pilot campaign
Success Stories
TATA Tea Jaago Re – Power of 49
Campaign’s Objective:
Women form 49% of the voter base of our country. Yet most of them are completely unaware about this statistic and the power it connotes. Tata Tea Gold’s latest campaign aims to educate women and the rest of the country about this statistic and show them the impact it could have.
CIL’s Solution:
CIL offered Missed call and interactive automated IVR for interested women offering voting help and guidance through IVR. With this, CIL also provided mapping of Pincode and shared profile of candidates who were contesting election.
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Kellogg’s Breakfast Pledge Campaign
Campaign’s Objective:
To make Kelloggs’/cereals fit culturally and to change people’s perception of looking at it as an instant food product instead of a filling breakfast option.
CIL’s Solution:
CIL created one number solution by mapping Missed call, WhatsApp, and SMS on single 10 digit number for easy management. Our Tech team also designed advanced MIS Dashboard segregating responses from different channels to organize entire campaign.
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Gaon Chalo by Tata Tea
Campaign’s Objective:
The campaign aimed at engaging its fan base with a brain teasing clues and hints with an integrated approach. With this, brand also intended to gratify the participants with Pepsi and IPL freebies such as Talktime, Pepsi T-Shirts and IPL tickets.
CIL’s Solution:
CIL offered complete activity management covering technical execution, backend, & front end customer support. We generated over 300 Million unique codes which were published on PepsiCo products for consumer participation. Our Technical team also designed randomizer to declare winners for Talk Time, T-shirts, and IPL Match tickets winners.
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Infection Alert by Lifebuoy
Campaign’s Objective:
Lifebuoy wanted to drive hand-hygiene behaviour change to reduce the incidence of illness and child deaths in rural India. Our data-led Infection Alert System proactively alerted consumers via mobile when they were most vulnerable to fatal diseases.
CIL’s Solution:
Our solution was to create a data-led infection alert system to help Lifebuoy proactively educate consumers when they are most vulnerable to fatal diseases and activate it through mobile which has the highest reach in rural areas.
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WhatsApp Fake News
Campaign’s Objective:
WhatsApp wanted to create awareness regarding the fake news spread across the country. It wanted to communicate the need of users to identify or how to identify whether the news forward it to them is fake news for its genuine.
CIL’s Solution:
For reaching out to mass audience, WhatsApp used CIL’s vast database. They reached out to the target audience through voice calls in order to create awareness regarding the fake news spread.
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